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Living Proof: Ghana – Breastfeeding
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Living Proof: Ghana – Breastfeeding
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ViewChange: The Mothers Index
Outreach programs in Ghana spread the word about the benefits of breastfeeding to mothers and their children. Mothers report healthier, smarter babies.
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Produced by Living Proof. For more information, go to ONE.org/livingproof.
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Segment 1

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Challenge: 10 million children die each year from birth-related causes.
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Solution: Educate women about the life-saving power of breast milk.
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Is Ghana a model for the world?
SIGN
Labour Ward
WOMAN
Give only breast milk.
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From the moment a mother in Ghana gives birth, she's taught to breastfeed her newborn.
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A decade ago, health officials realized newborns were often sick and dying. they searched to find the reason why.
VERONICA GOMEZ
In the Ghanaian culture, we believe that when we get a visitor the first thing we give them is water. So when the baby comes, the baby has to be welcomed and the baby is given water. Unfortunately the babies rather have problems like diarrhea.
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Officials stemmed child death rates from diarrhea and pneumonia by embracing a simple solution.
VERONICA GOMEZ
We developed a policy that was the first national policy on breastfeeding. Midwives were targeted, and then pediatric nurses, so that when babies are born, they are given breast milk.
WOMEN
If you give me your breast milk ...
VERONICA GOMEZ
We also developed jingles and breastfeeding songs.
WOMEN
I will grow to be strong.
MOTHER
With my first son I breastfed him for a shorter time, so I can tell that well they fall sick a little more. And this one is excellent, at least for six weeks already gained 2.3 kilos, yeah.
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Exclusive breastfeeding rates have increased 22 percent in just five years.
VERONICA GOMEZ
The babies now are healthier, especially during the first six months. They just suck breast milk, and they look happier and there are less problems. I feel really good. I believe that this program has been one of the successes in the country.
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Living Proof: Real Lives. Real Progress.
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Building on this success, global partners are working with governments around the world to expand exclusive breastfeeding programs. More than 1 million child deaths could be prevented every year with proper breastfeeding.  
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Living Proof: Real Lives. Real Progress. www.one.org/livingproof